Too often it fails because of a lack of change management. Your people need to be involved and your processes re-invented to align to, and take advantage of, an AI-enabled workflow. You need a clear problem, measurable success criteria, and guardrails that let you move fast without creating unnecessary risk.
Getting AI right is 70% people and process, 30% technology. But when it works, something powerful happens—the ratio reverses. AI handles 70% of the routine. Your people keep doing the 30% that matters most—creativity, discernment, and genuine human connection. That’s the Human Premium—and it’s what makes it all work.
Before starting a pilot, look for problems that have high potential impact, low difficulty and low business risk. Pick one. Once you've achieved success, you can learn from it, build on it and scale to other areas of your business.
If so, check out our Insights series for practical advice.
For business owners that are new to AI or need to escape pilot purgatory, here's some practical advice.
Choose one workflow where ROI is measurable and undeniable. Define the metric, baseline, target and "stop conditions."
Define what data can be used, who approves what, how exceptions work, and where humans must remain in the loop.
Ship a minimum viable product (MVP), measure outcomes weekly, and expand only when the workflow is stable and trusted.
New — An AI Lexicon
Dana in the Elevator: A Tour of the AI Wonderland
A humorous short story about an SMB owner's first encounter with AI jargon — with interactive definitions. Read more →
Insight
Escaping Pilot Purgatory: Why Most AI Projects Stall and How to Fix It
95% of AI pilots fail to deliver results. The problem isn't the technology. Read more →
A non-technical roadmap to AI success.
We'll help you identify your highest‑value workflow, your top adoption blockers, and the safest next step. You'll leave with a short, concrete 90‑day plan.